how jewelry insurance works

hi, i'm judy carrier with jewels by park lane,and i'm here to talk to you about selling jewelry. how do you go about it? well, simple.first of all you wear it. you have to have it on. people have to notice that they haveto want it. how are they going to want it if they never see it? you have to show yourproduct. the easiest way is wearing it every place you go because everybody you meet isa potential customer. if you're standing in line at the checkout, someone's going to say,oh i love those earrings. or, do you think they might notice my bracelet? you know. andif they don't, make sure that they do. the whole idea is to get the product out there.now, selling it is another matter. people are going to say well how much? well you know,you got to look at it this way. you can just

blurt out a price and they're going to say,really, oh that's way too much. or you're going to say well, you know, i don't reallyknow what it costs because you can probably get it full price, you could get it for halfprice, you could get it for a fraction of that or you could get it free. oh that alwaysgets their attention, how do you get it free? well, why don't you have a party for themand invite some of your friends over, i can make sure you get your jewelry free when theywant to purchase some of my beautiful gems. that's one way of selling them. another waywould be to take it to trade shows, take it to auctions, go on ebay or one of the otherinternet sites. in fact, you can do it just about anywhere. donate pieces to local charitiesbecause this gets your name and your product

known and that's the whole idea. you can'tsell something if people don't know you have it. so the biggest part of selling is marketingand i don't care who you talk to or what you talk about, you're selling. even if it's,oh gee, what's the best place to get - to buy a tire? where should i go, i need to goto a doctor, someone's going to sell me on their doctor. well, i'm trying to sell jewelry,aren't you? so that's what you do. you talk about it, you show it, you get it out there,it's as simple as that. i'm judy carrier with jewels by park lane, and that's how you selljewelry.

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